Product Marketing Manager

OnTarget Communications · Rosh HaAyin

New

Hybrid Mid 🇬🇧 English

Job description

About the role

Own positioning, messaging, go‑to‑market, and sales enablement for a portfolio of software solutions. Work closely with Product, Sales, Marketing, and Partners to drive clear market differentiation and successful launches.

Key responsibilities

Define positioning and messaging across industries and personas.
Build strong value propositions focused on business impact.
Translate product capabilities into clear, simple messaging.
Lead go‑to‑market for launches and major updates.
Create sales and partner enablement materials such as decks, battlecards, and ROI content.
Conduct competitive analysis and support differentiation.
Develop analyst‑facing narratives.
Gather customer insights and build success stories.

Required profile

Minimum 3 years of product marketing experience in B2B SaaS or enterprise software.
Proven track record owning messaging and go‑to‑market for complex products.
Strong storytelling and communication abilities.
Hands‑on experience with sales enablement and competitive positioning.
Fluency in English and Hebrew.
Experience with global GTM strategies (advantage).

Questions fréquentes

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Published 15 hours ago

Expires 1 month from now

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OnTarget Communications

Rosh HaAyin

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