Business Development Associate (Ad Security)

About the role

The Business Development Associate (BDA) is responsible for growing GeoEdge's prospect pipeline, generating leads, and identifying sales opportunities for an industry‑leading ad security and verification service. BDAs split their time between cold‑calling and emailing prospects to uncover potential opportunities.

Key responsibilities

• Prospect via phone and email and build a prospect database.
• Qualify leads and align GeoEdge solutions with clients' needs, goals, and objectives.
• Use Salesforce.com to accurately track prospect and opportunity information.
• Represent GeoEdge externally in a motivated and appealing fashion.
• Consistently meet or exceed established quotas.
• Develop expertise in the online, mobile, and video advertising ecosystem.
• Support marketing initiatives and contribute to team improvement.

Required profile

• Minimum of 1 year of cold‑calling, lead generation, account management, or sales experience, preferably in a SaaS environment.
• Native‑level English and preferably an additional language (e.g., Spanish, German, French, Italian).
• Experience using a CRM or contact‑management system.
• Proven ability to translate product functionality into client value.
• Strong drive to achieve results with minimal supervision.
• Bachelor's degree in Business, Marketing, Communications, or equivalent.

Required skills

• Salesforce.com (CRM platform).
• Proficiency with web‑based software tools and internet technologies.