Social Creative – Content & Video Production

About the role

Publicis Group Israel is seeking a Social Creative who lives and breathes content. You will turn ideas into engaging social media assets for leading Israeli brands, handling everything from concept to final video.

Key responsibilities

• Develop creative concepts and social‑first content ideas for top brands.
• Create content calendars and social media plans aligned with campaign strategies.
• Write copy, scripts, and creative briefs for video productions and social campaigns.
• Film and edit short‑form videos for TikTok, Instagram Reels, YouTube Shorts, and other platforms.
• Participate in brainstorming sessions and build client presentations and creative decks.
• Stay updated on social trends, platform changes, creators, and emerging formats.
• Collaborate with account managers, designers, creators, influencers, and clients.
• Lead and manage content production days from idea to execution.

Required profile

• Minimum 1 year of experience creating social media content, preferably in an agency setting.
• Strong understanding of Instagram, TikTok, Facebook, LinkedIn, YouTube and X.
• Excellent copywriting and storytelling skills in Hebrew and English.
• Hands‑on experience with filming and video editing.
• Familiarity with influencer marketing and creator collaborations.

Required skills

• Microsoft Office and Outlook.
• Video editing software.
• Content filming equipment.
• AI tools such as ChatGPT, DALL·E, Runway, ElevenLabs, Midjourney.