Digital & eCommerce Manager

About the role

Effectivate is seeking a hands‑on Digital & eCommerce Manager to drive and scale its digital growth. You will own the entire digital ecosystem, from user acquisition to conversion, with a strong focus on eCommerce performance and optimization.

Key responsibilities

• Plan, execute, and optimise performance campaigns across Google, Meta, TikTok and other channels.
• Own and continuously improve the eCommerce funnel, from product pages through checkout and retention.
• Manage and scale online sales activities, promotions and product performance tracking.
• Oversee digital assets including the website, landing pages and conversion funnels.
• Lead mobile and in‑app campaigns to boost engagement and conversions.
• Analyse performance data, identify growth opportunities and implement new tools and strategies.

Required profile

• Minimum 3 years of end‑to‑end digital marketing experience.
• Strong expertise in Google Ads, Meta Ads, GA4, Tag Manager, SEO and WordPress.
• Proven experience managing and optimising eCommerce platforms and conversion funnels.
• Experience with mobile/app campaigns is a plus.
• Data‑driven analytical mindset and proactive, independent work style.

Required skills

• Google Ads
• Meta Ads
• GA4
• Tag Manager
• SEO
• WordPress

What we offer

• Opportunity to impact users’ cognitive wellbeing.
• Passionate, driven team environment.
• Full‑time, onsite role in Tel Aviv with no hybrid option.