Social Media Manager

About the role

Rakuten Viber is looking for a Social Media Manager to join its global creative marketing team. You will shape the brand experience for millions of users, driving engagement and community growth across all social platforms.

Key responsibilities

• Develop and own global organic and paid social strategies aligned with business objectives.
• Plan, create, and publish content on diverse social channels.
• Lead creative campaigns, launches, special events, brand initiatives and user‑generated content activations.
• Collaborate with design, marketing and performance teams to ensure cohesive storytelling.
• Engage and grow online communities through authentic interaction.
• Monitor performance, analyze insights and continuously optimize content for growth.
• Manage partnerships with stakeholders, creators and influencers.
• Stay ahead of social trends, algorithm changes and emerging platforms.

Required profile

• 3–5+ years of B2C social media experience in technology companies.
• Excellent English writing and communication skills.
• Strong understanding of both organic and paid social media.
• Creative, proactive, data‑driven and team‑oriented mindset.

Required skills

• Experience with Meta platforms (Facebook, Instagram).
• Experience with TikTok.
• Proficiency with analytics tools.
• Use of AI‑powered tools and workflows.
• Working knowledge of large language models (LLMs) to enhance daily tasks.