Senior SEO Specialist – Technical & Generative Engine Optimization

About the role

As a Senior SEO Specialist you will co‑own organic growth across technical SEO, content optimization and emerging AI‑driven search experiences. You’ll define and execute the SEO roadmap while helping the business increase qualified organic sign‑ups.

Key responsibilities

• Own the technical SEO strategy and execution, including crawlability, indexation, structured data, sitemaps, canonical tags, redirects, site architecture and Core Web Vitals.
• Conduct regular technical SEO audits with Screaming Frog, Ahrefs and Google Search Console, prioritising improvements based on business impact.
• Develop content architecture and internal linking strategies to strengthen topical authority and organic visibility.
• Build and own the Generative Engine Optimization (GEO) strategy, improving how content is surfaced and cited by AI search platforms.
• Set direction for link‑building and off‑page SEO, identifying data studies, tools or thought‑leadership assets for digital PR outreach.

Required profile

• 5+ years of SEO experience, preferably leading organic strategy for a B2B SaaS website.
• Deep technical SEO expertise across crawlability, indexation, structured data, Core Web Vitals and site architecture.
• Hands‑on experience with SEO platforms such as Ahrefs, Screaming Frog, Google Search Console and GA4.
• Practical experience with AI‑visibility platforms (e.g., Otterly, Profound) and measurable GEO/AEO results.
• Data‑driven mindset with ability to connect organic performance to paying customers.
• Strong communication skills and proven ability to influence cross‑functional stakeholders.

Required skills

• Screaming Frog
• Ahrefs
• Google Search Console
• GA4
• Otterly (or similar AI‑visibility platform)
• Profound (or similar AI‑visibility platform)
• Structured data & schema markup
• Core Web Vitals optimisation
• Entity and semantic SEO
• Link‑building & digital PR tactics

What we offer

• Fully remote work environment.
• 24 days of paid vacation per year and 10 days of paid sick leave.
• Educational budget for professional development.
• Medical expenses budget of €400 per year.
• Hobby and sports expenses budget of €300 per year.
• Birthday and anniversary budget plus regular team events.